Articles and Resources

The Art of Connection: Building Micro Experiences at Macro Events

Patty Grow 4/18/25 Patty Grow 4/18/25

The Art of Connection: Building Micro Experiences at Macro Events

Create space for building meaningful connections at large events.

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Grow Your Marketing Budget Through the Power of Partnerships

Patty Grow 3/19/25 Patty Grow 3/19/25

Grow Your Marketing Budget Through the Power of Partnerships

Maximize your marketing budget through partner programs.

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Podcast Features

121 | Leading the charge: How vendors can equip partners for Gen AI

TechTarget promotional banner for "Managing Change in a Growing & Evolving Partner Ecosystem" session at the Partner Marketing Visionaries Summit, featuring Patty Grow from AWS and Julia Foster from Salesforce.

Managing Change in a Growing & Evolving Partner Ecosystem